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ecocetera

Projects: brand strategy and visual identity.
Year: 2022

Identidade visual I Projeto de branding I Startup Ecocetera

About the project

Ecocetera is a circular economy platform focused on building a better world for people and the planet, all while connecting businesses and returning materials that would be discarded in new products.

 

Every identity represents a brand that balances maturity and innovation, with a main palette that sets the brand in its segment and complementary colors that make it unique 

 

Symbols and graphics  mimic natural forms and represent the most important point of any narrative: the planet. The typographies were chosen following the same plastic basis of the entire project and complement the narrative by balancing organicity and technology.

Uniforme Ecocetera
Identidade visual Ecocetera
Identidade visual Ecocetera
Identidade visual Ecocetera
Identidade visual Ecocetera
Identidade visual Ecocetera

Excellent work, we liked it a lot, well in line with our expectations.

Gabriel and Giuseppe Santanché

Co-founders of ecocetera

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